+1 409 504 34 69 // +351 96 707 18 11
Marketing Professional
Education and Work Experiences
Work
Education
Courses
Other Stuff
2015
2016
2017
2018
2018
2018
2019
2019
2020
2023
2024
2014
2012
2009
2022
2021
Future Courses & Certifications
2024 Online
- Meta Social Media Marketing Professional Certificate; - Excel Certification; - Java & Python Programming Languages Online Course; - Harvard Computer Science Online Course; - Hubspot Certification; - Hootsuite Certification; - IBM Data Science Online Course; - IBM Introduction to AI Online Course; - Data Visualization with Power BI;
United Nations Course
2023 Online
E-Course on Gender Equality and Human Rights in Climate Action in Climate Action and Renewable Energy.
Numerous Google Certifications
2023 Online
- Get Started using Google Analytics; - Use Google Analytics for your Business; - Measure your Market with Google Analytics; - Google Ads Measurement Certification; - Advanced Google Analytics; - Google Ad Manager Certification; - Google Ads Creative Certification; - Shopping Ads Certification; - Google Ads Search Certification; - Google Ads Apps Certification; - AI-Powered Performance Ads Certification; - Grow Offline Sales Certification;
MBA (Master of Business Administration)
2022 - 2023 Texas, USA
Master in Business Administration with a concentration in Marketing. Fast Pace: 3 semesters (Fall, Spring, Summer). Classes: • International Business; • Digital Marketing (1st place in 150+ students in a paid ads campaign simulator in every KPI such as Profit, Brand Awareness, ROI, CPConversion, etc); • Managerial Accounting; • ERP Overview (Learned how to work with multiple SAP platform Apps); • Financial Management; • Enterprise Systems (Learned how to work on Salesforce and new insights on SFA, CRM and Data Management); • Marketing Management; • Managerial Economics; • International Marketing; • Strategic Management. AACSB Accreditation (Association to Advance Collegiate Schools of Business) Lamar University in Beaumont, Texas. Website: https://www.lamar.edu/ Final grade: 3.81
Founder of Online Retail Store
2022 Online
Hobby with the intent of further improving my Marketing and Management skills. - Creation of the website. - Contact with clients and suppliers. - Store management. https://www.gamer-tech.com
Google Marketing Platform Customer & Technical Support Specialist
February 2020 - August 2022 Lisbon, Portugal
Only support agent in the world for the Portuguese and Spanish languages for Google's Ad Exhcange "Authorized Buyers" . (Also supported the English language) - Ad Exchange support for Demand Side Platforms (DSPs and other Ad Exchanges). - Support for Programmatic Buying/Advertising companies. - Analysis of reports statistics for clients' campaigns. - Proficiency on Google's advertisement policies. - Provide feedback on clients' campaigns delivery. - Analysis of creatives and landing pages (content, categories, policy infringement, website quality, etc) - Supporting both Google and IAB's OpenRTB (IAB) bidding protocols. - Campaign forecasting (auctions won, impressions, clicks, etc) by environment (Mobile / Web), format (Video / Display), region, demographics, etc. - Assist Buyers in the creation of deals and negotiating with Publishers - website owners, which sell their inventory (website “slots"). - Troubleshooting clients' campaigns, Bidding Health, Creatives and account settings. - Expertise in Google's Marketing Platform policies. - Certify DV360 and AB clients' accounts whose documents and campaigns are in compliance with the advertisement policies, along with Google's Trust & Safety team. - Provide training to new technical support agents. Employer: Teleperformance Portugal
A/B Testing for Business Optimization
2020 Online
Online course about A/B testing, which can be used to optimize products, businesses, campaigns and more.
Website: https://www.udacity.com
Retail Store Cashier
December 2019 Viseu, Portugal
FNAC Store: Employees required for Christmas period
- Dealing with multiple situations and solving problems.
Yorn-Vodafone Promoter
October - November 2019 Throughout Portugal
Seasonal Job from Vodafone.
Contact with people at booths and stands, or in the street with the purpose of turning them into Yorn-Vodafone clients.
Marketing & Sales Internship - Siam Piwat
March - September 2019 Bangkok, Thailand
- Learning about Sales and Marketing related to the Events and MICE Industry: Meetings, Incentives, Conventions, and Exhibitions.
- Attending meetings with clients.
Siam Piwat (Royal Paragon Hall) - Inov Contacto Portuguese Program (less than 10% of the applicants are accepted).
Marketing Management Certification
2018 Online
Learned about the process of developing strategies and planning for product or services, advertising, promotions and sales to reach the desired customer segments.
Youth Exchange Team Leader
September 2018 Prague, Czech Republic
Youth Exchange about Inclusion, Integration and Diversity of European Countries, part of Erasmus+ program.
4EUCLUSION Exchange
August 2018 Berlin, Germany
Erasmus+ European Youth Activity for Inclusion and European Diversity.
2018
Soft Skills Course
2018 Online
Mini online courses (through the skillsjovem.pt platform) about capabilities that everyone should develop and master: - Manage oneself - Communicate - Persuade and negotiate - Lead - Teamwork - Professional Image Website: https://www.skillsjovem.pt
Google Digital Marketing Certification
2017 Online
Google Digital Garage
MIT User Innovation Course
2016 Online
MIT - Massachusetts Institute of Technology. - Learning about how to be a better and more innovative entrepreneur. - Realize how a creative / 'out-of-the-box' thinking is vital in certain situations. Website: https://www.edx.com
Marketing Degree
2015 - 2018 Viseu, Portugal
Polytechnic Institute of Viseu See some of the classes (36 total classes) below: - Consumer Behavior; - Law Applied to Marketing; - Advances in Marketing; - Promotion; - Creativity and Innovation; - Design and Modelling; - Services Marketing; - Multimedia Production; - Branding; - Distribution & Merchandising; - Logistics & Operations; - Advertising; - Market Research; - Sales Force and Commercial Negotiation; - Web Marketing; - Event Marketing; - Sensorial Marketing; - International Business; - Funding and Investment Decisions; - Planning & Simulation; - Human Resources.
Real Estate Assistant
Summer 2015 Viseu, Portugal
Imobiliária Cidália Marques
Website: https://www.cidaliamarques.pt/
Marketing Internship - OpenGrow
February - June 2018 Viseu, Portugal
- Careful and detailed analysis of the company, as well as a meticulous study of the website and products of the company. - In-depth analysis of competing companies & partners, marketing-mix, SWOT, segmentation & target, positioning, etc. - Review of the company's marketing campaigns, including a rigorous diagnosis of the publications in the social networks of the company. - Collecting contacts and sending newsletters. - Adding new features to the website, in order to boost it, namely the FAQs that increase the visualization of the SEO. - Contact with potential clients and investors. - Filming of the product with the aim of producing and editing videos to be published on various social networks. - Editing pictures and photos. - Creation and edition of several blog posts. - Translation of the website and shop from English to Portuguese and Spanish. - Peparation of the website (Terms & Conditions + Privacy Policy) to be in full compliance with the new GDPR. Website: https://opengrow.pt
English Private Tutor
2014 - 2020 Viseu, Portugal
English tutoring to college colleagues and other people that contacted me through Superprof.pt website.
College Degree in Public-Private Administration (Unconcluded - Frozen Enrollment)
2012 - 2015 Coimbra, Portugal
School of Law of University of Coimbra
Website: https://www.uc.pt/fduc
Medical Clinic Administrative Assistant
Summer 2012 Lamego, Portugal
Consultório Cerdeira Guerra e Santos Carvalho Lda.
Website: https://www.cerdeiraguerra.pt/
1994
Economics Course (Junior University)
Summer 2009 Porto, Portugal
Summer course in which we carried out various activities related to economics and business namely stock exchange study, creation and analysis of a fictitious company, and more. School of Economics and Management of the University of Porto. Website: https://sigarra.up.pt/fep/